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North Lincolnshire kids turning too readily to energy drinks, nutritionists warn

Experts have recently expressed their concern at the number of children who are relying on energy drinks to give them a ‘pick-me-up’. The numbers of children who drink sugary beverages has increased, according to North Lincolnshire Council.

Statistics revealed by health officials state that around 25% of children aged four or five are obese, while a third of children at the age of 10 or 11 are classed as obese in North Lincolnshire.

North Lincolnshire Council’s health practitioner, Emma Howard-Drake, spoke of the children who are consuming these drinks and why they were doing it. She said that a child had recently been spotted by her consuming an energy drink. When she informed the parent, the response was that it was needed as a ‘pick-me-up’. Howard-Drake argues that this is a fallacy, because such drinks simply provide an intense hit, followed by an energy slump.

In the next few months, the council will be launching a campaign that targets primary schools and aims to stop children consuming junk food and drink from a young age. Workshops will be a part of the campaign, with information about energy drinks and food being provided. School lunch supervisors will receive training so that they can inform children about healthy alternatives.

Another initiative that has been adopted by a number of schools is the introduction of a healthy school tuckshop. Lincolnshire officials could bear this in mind in their search to cut sugar intake among youths.

Posted by Susan
October 14, 2014

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